Funds and capital · Family office presentation
Family office presentations concise and discreet.
Family offices are approached often and decide privately. A short, well-ordered presentation that respects their time stands out.
Fixed prices. No calls: you brief us in writing and comment in writing.
Fit
Long horizon, aligned interests
Illustration only. Any figures are invented for this sample slide.
Who reads it
Family office principals and investment staff.
Turnaround
5 business days for a design rebuild; 3 business days for an audit.

How it differs
How a family office presentation differs from a general pitch deck
A startup deck is often built for many venture funds with similar criteria. A family office presentation is built for a few people, often a principal and an investment lead, whose criteria come from one family's goals, time horizon and existing holdings. It is shorter and more discreet, puts alignment and the family's role ahead of growth claims, and is tailored to each office. Family offices may invest directly, co-invest beside a sponsor or commit to funds, so the deck must say plainly which of these it asks for.
Slide by slide
What goes in a family office presentation
- 01
Opportunity
What it is, in one slide.
- 02
Fit
Horizon, involvement and alignment with a family office.
- 03
Structure
How the investment is held.
- 04
Returns
Projected, with assumptions.
- 05
Risks
Stated plainly.
- 06
Team
Who manages it.
- 07
Terms
The essentials.
- 08
Next steps
What happens if they are interested.
The questions behind every slide
What readers of a family office presentation ask
Each answer names the slide or document where it belongs. If a question has no home in your deck, the reader will ask it in writing, or stop reading.
- 1
How much of your own capital is in this?
State it on the fit slide, with whether you invest on the same terms as the family.
- 2
What role would the family have?
The structure slide should say whether the role is passive, with a board seat, or with information or co-investment rights.
- 3
How and when do we get our money back?
Show the expected hold and the exit or liquidity path on the returns slide.
- 4
Who else is investing?
Name co-investors on the structure slide only where they have agreed to be named.
- 5
How will you report to us, and how often?
Put reporting frequency and content on the next steps slide.
- 6
How does this fit beside what we already own?
Tailor the fit slide to the office's known focus, which means researching them before sending.
- 7
Is this a fund commitment or a direct deal?
Say which in the first line of the opportunity slide.
- 8
Who decides on your side if something goes wrong?
Name the decision makers and the governance on the team slide.
Headline rewrites
Slide titles that say something.
A reader skims headlines first. A label tells them the topic; a sentence tells them the point. Bracketed figures are placeholders for your own numbers.
Before
Investment Opportunity
After
[Asset] held for [X] years, with the family as one of [X] co-investors
Before
Alignment
After
We invest $[X]M of our own beside yours, on the same terms
Before
Next Steps
After
A site visit and model review in [month] lead to a decision by [date]
What we fix
Faults we see in family office presentation drafts
A long institutional deck sent unchanged.
Alignment of interests unclear.
Too much marketing language.
What you receive
Documents we produce
- Short presentation
- One-page summary
- Full deck for later stages
Every file is delivered editable, in PowerPoint, Google Slides or Keynote, with a PDF for sending. A family office presentation rebuild starts at $3,500; the full Raise Set with one-pager and teaser is $10,000.
Format
Length, versions and appendix
- Length
- Commonly short for a first meeting, around 10 to 15 slides, with the full deck kept for later stages.
- Send-ahead version
- A PDF sent personally, ideally after an introduction, never as part of a mass mailing.
- Presented version
- Run it as a conversation. Many first meetings move off the slides quickly, so put the key facts in the first few.
What belongs in the appendix
- Model summary
- Structure chart
- Team biographies
- Prior deals
- Reference list
- Sample investor report
Before you send it
Family office presentation checklist
- The fit slide reflects this office's own stated focus.
- Names of the principal and staff are spelled correctly.
- No mass-mail phrasing or generic greetings remain.
- The deck is short enough to read in one sitting.
- Each page carries a confidentiality marking.
- The one-page summary matches the deck.
- A direct contact, not a general inbox, is on the last slide.
- Your counsel has reviewed terms and disclaimers.
Glossary
Terms used in a family office presentation
- Single family office
- An office that manages the wealth of one family, often deciding through the principal and a small team.
- Multi-family office
- A firm serving several families, usually with a more formal investment committee and process.
- Direct investment
- Investing straight into a company or property rather than through a fund.
- Co-investment
- Investing alongside a sponsor or fund in a specific deal, often on lower fees.
- Investment horizon
- How long the investor expects to hold before needing the capital back.
- Information rights
- The investor's right to receive set reports and financial statements.
Your written brief
What to send us for a family office presentation
No call needed. Send what you have; missing items are listed in our written reply, and nothing is invented to fill a gap.
- 01What you know about the target office: focus, size and prior investments
- 02Opportunity summary
- 03Model or projections
- 04Structure chart
- 05Your own commitment amount and terms
- 06Team biographies
- 07References who have agreed to be contacted
- 08Disclaimer text from your counsel
Packages
Four packages, fixed prices.
Deck Audit
$1,500
3 business days
A written verdict on the deck you have, before you send it to anyone.
- Slide-by-slide notes inside your file
- The fixes that matter most, in order
- Story, numbers and design, each assessed
- The investor questions your deck leaves open
One deck, up to 20 slides. No redesign included.
Choose Deck AuditInvestor Finish
$3,500
5 business days
Your draft, rebuilt to investor standard. Design only.
- Up to 15 slides rebuilt
- Charts redrawn from your data
- Your brand applied throughout
- One written revision round
- Editable PowerPoint, Google Slides or Keynote
Design only: your wording and slide order stay as they are.
Choose Investor FinishFinish + Story
$6,500
8 business days
We restructure the argument, rewrite the headlines, then rebuild the deck.
- Up to 20 slides
- Narrative restructured from your draft and notes
- Headlines rewritten as full-sentence points
- Send-ahead PDF version
- Two written revision rounds
We work from your facts. No market research or financial modeling.
Choose Finish + StoryRaise Set
$10,000
12 business days
Everything a raise needs, in one matching set.
- Up to 30 slides plus appendix
- Investor one-pager
- Short teaser version for cold outreach
- Three written revision rounds
- All source files
No investor introductions, fundraising or legal advice.
Choose Raise SetNot included in any package: Calls or meetings · Market research · Financial modeling or valuation · Investor introductions · Fundraising, legal or securities advice. Extra slides and extra revision rounds are quoted in writing before we start them.
Questions, answered.
Should the deck be tailored for each office?+
Yes, at least the opportunity and fit slides.
How much does a pitch deck cost here?+
A written Deck Audit is $1,500. Investor Finish, a design rebuild of up to 15 slides, is $3,500. Finish + Story, with the argument restructured, is $6,500. Raise Set, up to 30 slides with a one-pager and teaser, is $10,000.
How long does it take?+
Three business days for an audit, five for Investor Finish, eight for Finish + Story and twelve for Raise Set, counted from payment and a complete brief.
Is there a call?+
No. No package includes a call or meeting. You brief us in writing and comment in writing.
What do I need to send?+
Your draft deck in any editable format, or notes if you chose a package with writing, plus a few lines on who will read it and what you are asking for.
How do I pay?+
By card, through a secure payment link we send once scope and delivery date are confirmed in writing.
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Further reading
Sources we read when writing this page. General information only; not legal, tax or investment advice.
Have a draft? Send it today.
Choose a package, link your deck and write a few lines about who it is for. You get scope, a delivery date and a payment link in writing.
