Guides
What to include in a pitch deck, and what to leave out.
Include what a reader needs to decide whether to meet you. Leave out what they would only want after that decision. Most decks fail by including too much.
Fixed prices from $1,500 to $10,000. No calls: everything in writing.
Checklist
In the deck, in the appendix, or out
Illustration only. Any figures are invented for this sample slide.
Always include
- What the company does, in one line.
- The problem and who has it.
- Your solution.
- Evidence that it works or is wanted.
- How you make money.
- The size of the opportunity.
- Who is on the team.
- How much you are raising and what for.
Include if you have it
- Revenue and growth figures.
- Retention or repeat purchase.
- Named customers or partners, with permission.
- A clear comparison with alternatives.
Move to an appendix
- Detailed financial model.
- Full product roadmap.
- Long team biographies.
- Technical architecture.
Leave out
- Company history.
- Every feature.
- Claims you cannot support.
- A valuation, unless asked.
Packages
When you want it finished for you.
Each package states what you get, how long it takes and where it stops. None includes a call.
Deck Audit
$1,500
3 business days
A written verdict on the deck you have, before you send it to anyone.
- Slide-by-slide notes inside your file
- The fixes that matter most, in order
- Story, numbers and design, each assessed
- The investor questions your deck leaves open
One deck, up to 20 slides. No redesign included.
Choose Deck AuditInvestor Finish
$3,500
5 business days
Your draft, rebuilt to investor standard. Design only.
- Up to 15 slides rebuilt
- Charts redrawn from your data
- Your brand applied throughout
- One written revision round
- Editable PowerPoint, Google Slides or Keynote
Design only: your wording and slide order stay as they are.
Choose Investor FinishFinish + Story
$6,500
8 business days
We restructure the argument, rewrite the headlines, then rebuild the deck.
- Up to 20 slides
- Narrative restructured from your draft and notes
- Headlines rewritten as full-sentence points
- Send-ahead PDF version
- Two written revision rounds
We work from your facts. No market research or financial modeling.
Choose Finish + StoryRaise Set
$10,000
12 business days
Everything a raise needs, in one matching set.
- Up to 30 slides plus appendix
- Investor one-pager
- Short teaser version for cold outreach
- Three written revision rounds
- All source files
No investor introductions, fundraising or legal advice.
Choose Raise SetNot included in any package: Calls or meetings · Market research · Financial modeling or valuation · Investor introductions · Fundraising, legal or securities advice. Extra slides and extra revision rounds are quoted in writing before we start them.
Questions, answered.
What should be included in a pitch deck?+
The business, the problem, the solution, evidence, the model, the market, the team and the ask.
What should a pitch deck include for a seed round?+
The same, with emphasis on early evidence and what the money will prove.
What is in a pitch deck that investors read first?+
Usually the opening line, traction and the team. Make those three strong.
Should financials be in a pitch deck?+
A summary slide, yes. The model belongs in the appendix or a separate file.
Do I include an exit strategy?+
Not usually at an early stage. Answer it if asked.
How much does a pitch deck cost here?+
A written Deck Audit is $1,500. Investor Finish, a design rebuild of up to 15 slides, is $3,500. Finish + Story, with the argument restructured, is $6,500. Raise Set, up to 30 slides with a one-pager and teaser, is $10,000.
How long does it take?+
Three business days for an audit, five for Investor Finish, eight for Finish + Story and twelve for Raise Set, counted from payment and a complete brief.
Is there a call?+
No. No package includes a call or meeting. You brief us in writing and comment in writing.
What do I need to send?+
Your draft deck in any editable format, or notes if you chose a package with writing, plus a few lines on who will read it and what you are asking for.
How do I pay?+
By card, through a secure payment link we send once scope and delivery date are confirmed in writing.
Keep exploring
- What Is a Pitch Deck? Purpose, Slides, Length
- What Is a Slide Deck? Meaning and Types
- How to Make a Pitch Deck, Step by Step
- Competitor Analysis in a Pitch Deck
- The Why Now Slide in a Pitch Deck
- How to Pitch to Investors
- How to Write an Elevator Pitch, With a Template
- How to Write a Sales Pitch That Gets a Reply
- SaaS and software
- AI startups
- Real estate
- Fintech
- Biotech
- Healthcare
Have a draft? Send it today.
Choose a package, link your deck and write a few lines about who it is for. You get scope, a delivery date and a payment link in writing.
