Pitch decks by category
Pitch deck design for nonprofits.
A funder reads a nonprofit deck asking what changes because of you, and what their money does. We rebuild decks so the need, the program and the budget answer that in the first few slides.
Fixed prices from $1,500 to $10,000. No calls: everything in writing.
Slide 4
$50 keeps one child in the program for a month
Illustration only. Any figures are invented for this sample slide.
4 deck types
Nonprofits decks we build
Each page sets out, slide by slide, what that deck has to show and the faults we fix.
Donor deck
Major donors decide on results and trust.
8 slides explained
Social enterprise deck
Impact investors want both returns and results.
8 slides explained
Corporate sponsorship deck
Companies sponsor causes that fit their purpose and give them something to show.
8 slides explained
Capital campaign deck
A capital campaign asks for large gifts toward a single goal.
8 slides explained
What a nonprofit deck has to show
- The need, with who is affected.
- What you do, step by step.
- Results so far, counted honestly.
- What a gift of a given size pays for.
- The budget and where funding comes from now.
- Who runs the organization.
Common faults in nonprofit drafts
Mission statements where results should be. Activity counted as impact. A budget buried at the end. We lead with what changed, then show what it costs.
People in the pictures
We use photographs of the people you serve only when you confirm in writing that consent is held, and never with identifying details of children.
How it differs
How nonprofits decks differ
Nonprofit decks ask for money with no financial return, so the reader judges results and trust instead of growth. That changes almost every slide. Outcomes replace traction. Cost per result replaces unit economics. The ask names a specific use, often restricted, and the budget has to match public filings the reader can check. Recognition replaces equity, and recognition has rules of its own. Within the category, each reader differs: donors, foundations, companies, campaign prospects and impact investors each need their own emphasis.
The questions behind every slide
What nonprofits investors and readers ask
Each answer names the slide or document where it belongs.
- 1
Which deck do we need: donor, sponsor, campaign or impact investor?
It depends on who will read it. Individual donors and foundations read donor decks. Companies read sponsorship decks. A building or major project needs a campaign deck. If you earn revenue and are raising investment, you need a social enterprise deck. Tell us the reader in your brief.
- 2
Can one deck work for several kinds of funder?
Partly. The need, program and results can stay the same. The ask, the recognition and the budget detail change by reader. We build those as swappable sections.
- 3
Do you write grant applications?
No. Grant forms have their own questions and formats. A deck is for meetings, follow-ups and leave-behinds with donors, foundations and companies.
- 4
Can you work from our annual report?
Yes. An annual report, a case for support or a long program description is good source material. We find the argument in it and send you the outline in writing before design starts.
- 5
Do you check our outcome figures?
No. The figures are yours. We flag in writing any claim that has no source in what you sent, and any number that disagrees with another slide.
- 6
We are a fiscally sponsored project. Does that change the deck?
It changes one slide. Donors need to know which organization receives the gift. State your fiscal sponsor's name as they have approved it.
Glossary
Nonprofits terms, in plain English
- Major gift
- A gift large enough that an organization treats it with personal attention. Each organization sets its own threshold.
- Cultivation
- The steps that build a relationship with a prospective donor before an ask is made.
- Stewardship
- What an organization does after a gift: thanking, reporting on its use and keeping the donor informed.
- Letter of inquiry
- A short letter a foundation asks for before inviting a full proposal.
- Annual information return
- The yearly return most tax-exempt organizations file, which is public and often read by donors and their advisers.
- Fiscal sponsor
- An established nonprofit that receives and manages funds on behalf of a project that does not have its own tax-exempt status.
Slide by slide: what goes in a nonprofits deck
The need
Who is affected and how.
Program
What you do, step by step.
Results
Outputs and outcomes, counted honestly and labeled as each.
Theory of change
Why the program leads to the result.
Cost per outcome
What a gift of a given size provides.
Budget
Program, administration and fundraising; current funding sources.
Governance
Board and leadership.
The ask
Amount, use and recognition.
Documents we produce
- Funder deck
- Sponsorship one-pager
- Case for support layout
- Impact summary
Packages start at $3,500 for a design rebuild of up to 15 slides and go to $10,000 for a full raise set. A written audit of an existing deck is $1,500.
Packages
Four packages, fixed prices.
Each package states what you get, how long it takes and where it stops. None includes a call.
Deck Audit
$1,500
3 business days
A written verdict on the deck you have, before you send it to anyone.
- Slide-by-slide notes inside your file
- The fixes that matter most, in order
- Story, numbers and design, each assessed
- The investor questions your deck leaves open
One deck, up to 20 slides. No redesign included.
Choose Deck AuditInvestor Finish
$3,500
5 business days
Your draft, rebuilt to investor standard. Design only.
- Up to 15 slides rebuilt
- Charts redrawn from your data
- Your brand applied throughout
- One written revision round
- Editable PowerPoint, Google Slides or Keynote
Design only: your wording and slide order stay as they are.
Choose Investor FinishFinish + Story
$6,500
8 business days
We restructure the argument, rewrite the headlines, then rebuild the deck.
- Up to 20 slides
- Narrative restructured from your draft and notes
- Headlines rewritten as full-sentence points
- Send-ahead PDF version
- Two written revision rounds
We work from your facts. No market research or financial modeling.
Choose Finish + StoryRaise Set
$10,000
12 business days
Everything a raise needs, in one matching set.
- Up to 30 slides plus appendix
- Investor one-pager
- Short teaser version for cold outreach
- Three written revision rounds
- All source files
No investor introductions, fundraising or legal advice.
Choose Raise SetNot included in any package: Calls or meetings · Market research · Financial modeling or valuation · Investor introductions · Fundraising, legal or securities advice. Extra slides and extra revision rounds are quoted in writing before we start them.
Questions, answered.
Is this for donors or for grant applications?+
For conversations with major donors, foundations and corporate sponsors. Grant forms have their own formats.
Do nonprofits get a discount?+
Prices are the same for every client. The audit at $1,500 is the lowest-cost way to improve a deck you already have.
Can you make a sponsor version?+
Raise Set includes a one-page summary and a teaser, which suit sponsor outreach.
What is the difference between outputs and outcomes?+
Outputs are what you delivered, such as meals served. Outcomes are what changed as a result. Funders want both, clearly labeled.
Can the deck be adapted for different funders?+
Yes. We build it so the ask and recognition pages can be swapped.
How much does a pitch deck cost here?+
A written Deck Audit is $1,500. Investor Finish, a design rebuild of up to 15 slides, is $3,500. Finish + Story, with the argument restructured, is $6,500. Raise Set, up to 30 slides with a one-pager and teaser, is $10,000.
How long does it take?+
Three business days for an audit, five for Investor Finish, eight for Finish + Story and twelve for Raise Set, counted from payment and a complete brief.
Is there a call?+
No. No package includes a call or meeting. You brief us in writing and comment in writing.
What do I need to send?+
Your draft deck in any editable format, or notes if you chose a package with writing, plus a few lines on who will read it and what you are asking for.
How do I pay?+
By card, through a secure payment link we send once scope and delivery date are confirmed in writing.
Further reading
Sources we read when writing this page. General information only; not legal, tax or investment advice.
Have a draft? Send it today.
Choose a package, link your deck and write a few lines about who it is for. You get scope, a delivery date and a payment link in writing.