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AI startups · AI infrastructure deck

AI infrastructure decks for technical products and mixed audiences.

Infrastructure companies sell to engineers and are funded by partners who may not be engineers. The deck has to translate a technical advantage into a business one.

See packages, from $3,500Get a written audit, $1,500

Fixed prices. No calls: you brief us in writing and comment in writing.

Benchmark

The same job on a third of the compute

Illustration only. Any figures are invented for this sample slide.

Who reads it

Infrastructure and developer-tools investors, some deeply technical and some not.

Turnaround

5 business days for a design rebuild; 3 business days for an audit.

How it differs

How an AI infrastructure deck differs from a general pitch deck

A general startup deck explains a product to a buyer who feels the problem. An infrastructure deck explains a product used by engineers, paid for by companies and judged by partners who may not read code. It needs two layers: a main deck that turns the technical advantage into cost, speed or reliability for the customer, and an appendix the technical reviewer can check. Investors also ask questions most decks never face, such as why a large cloud provider will not bundle the same thing.

Slide by slide

What goes in an AI infrastructure deck

  1. 01

    The bottleneck

    What slows teams down or costs them today.

  2. 02

    The approach

    One diagram anyone can follow.

  3. 03

    Benchmarks

    Against a named baseline, with the method stated.

  4. 04

    Developer adoption

    Installs, active projects and community.

  5. 05

    Path to revenue

    Open source, managed cloud or enterprise.

  6. 06

    Customers

    Who pays and for what.

  7. 07

    Competition

    Alternatives teams use now.

  8. 08

    Team

    Systems and research record.

The questions behind every slide

What readers of an AI infrastructure deck ask

Each answer names the slide or document where it belongs. If a question has no home in your deck, the reader will ask it in writing, or stop reading.

  1. 1

    Why can't a large cloud provider build this into its own platform?

    The competition slide should name the specific mechanism that keeps you ahead, such as accumulated data, workflow depth or switching cost, rather than speed alone.

  2. 2

    Who buys: the developer who installs it or someone with a budget?

    The customers slide should name both the user and the buyer and show where the purchase decision is made.

  3. 3

    How do free users become paying accounts?

    The path to revenue slide should show the step from open source or free tier to a paid plan, and what triggers it.

  4. 4

    Could someone reproduce your benchmark?

    The benchmark slide should state the workload, hardware, baseline and method; the benchmark summary holds the full setup.

  5. 5

    How predictable is your revenue if it is based on usage?

    The path to revenue slide should separate committed contracts from pure usage revenue.

  6. 6

    Is usage concentrated in a few customers?

    The customers slide or appendix should show how much usage and revenue the largest accounts represent.

  7. 7

    Which adoption numbers show production use, not curiosity?

    The developer adoption slide should put production deployments and active projects ahead of downloads or stars.

  8. 8

    What is your margin after compute costs?

    The technical appendix should show gross margin with compute counted in cost of revenue, and how it changes with scale.

Headline rewrites

Slide titles that say something.

A reader skims headlines first. A label tells them the topic; a sentence tells them the point. Bracketed figures are placeholders for your own numbers.

Before

Benchmarks

After

On [named workload], we run [X] times faster than [baseline] on the same hardware

Before

Developer adoption

After

[X] teams run [product] in production, up from [X] a year ago

Before

Path to revenue

After

Teams start on open source, and [X]% move to the managed service within [X] months

What we fix

Faults we see in AI infrastructure deck drafts

  • Benchmarks with no baseline or method.

  • Architecture diagrams in the main deck.

  • Community size presented as revenue.

What you receive

Documents we produce

  • Investor deck
  • Technical appendix
  • Benchmark summary

Every file is delivered editable, in PowerPoint, Google Slides or Keynote, with a PDF for sending. An AI infrastructure deck rebuild starts at $3,500; the full Raise Set with one-pager and teaser is $10,000.

Format

Length, versions and appendix

Length
A standard length main deck for a generalist partner, with a longer technical appendix for the technical reviewer.
Send-ahead version
A PDF plus a short benchmark summary that states the method and setup.
Presented version
Expect a technical partner to test one claim in depth; know which appendix slide answers it.

What belongs in the appendix

  • Architecture diagram
  • Full benchmark method and results
  • Adoption data over time
  • Revenue by type: committed, usage and support
  • Compute cost and margin build
  • Open source and commercial feature split

Before you send it

AI infrastructure deck checklist

  • Every benchmark names its workload, hardware, baseline and method.
  • Production use is separated from downloads and stars.
  • The line between free and paid features is clear.
  • Committed revenue and usage revenue are shown apart.
  • Customer concentration is shown, not hidden.
  • Compute is counted in cost of revenue.
  • The main diagram reads for a non-engineer.
  • An engineer has checked every technical claim.

Glossary

Terms used in an AI infrastructure deck

Hyperscaler
One of the very large cloud providers that sell computing, storage and AI services at global scale.
Baseline
The existing method or product a benchmark is compared against.
Open core
A model where the core product is open source and paid features or hosting are sold on top.
Managed service
A hosted version of the product that the company runs for the customer.
Consumption pricing
Charging by use, such as per request, per compute hour or per volume of data.
Committed spend
A contract in which the customer agrees to a minimum amount of usage or spend over a period.

Your written brief

What to send us for an AI infrastructure deck

No call needed. Send what you have; missing items are listed in our written reply, and nothing is invented to fill a gap.

  • 01Benchmark results with workload, hardware and method
  • 02Adoption data: downloads, active installs and production deployments over time
  • 03Revenue by customer and type
  • 04Open source license and the list of paid features
  • 05Compute costs by month
  • 06Architecture diagrams, in any form
  • 07List of the alternatives your users had before

Packages

Four packages, fixed prices.

Deck Audit

$1,500

3 business days

A written verdict on the deck you have, before you send it to anyone.

  • Slide-by-slide notes inside your file
  • The fixes that matter most, in order
  • Story, numbers and design, each assessed
  • The investor questions your deck leaves open

One deck, up to 20 slides. No redesign included.

Choose Deck Audit
Most chosen

Investor Finish

$3,500

5 business days

Your draft, rebuilt to investor standard. Design only.

  • Up to 15 slides rebuilt
  • Charts redrawn from your data
  • Your brand applied throughout
  • One written revision round
  • Editable PowerPoint, Google Slides or Keynote

Design only: your wording and slide order stay as they are.

Choose Investor Finish

Finish + Story

$6,500

8 business days

We restructure the argument, rewrite the headlines, then rebuild the deck.

  • Up to 20 slides
  • Narrative restructured from your draft and notes
  • Headlines rewritten as full-sentence points
  • Send-ahead PDF version
  • Two written revision rounds

We work from your facts. No market research or financial modeling.

Choose Finish + Story

Raise Set

$10,000

12 business days

Everything a raise needs, in one matching set.

  • Up to 30 slides plus appendix
  • Investor one-pager
  • Short teaser version for cold outreach
  • Three written revision rounds
  • All source files

No investor introductions, fundraising or legal advice.

Choose Raise Set

Not included in any package: Calls or meetings · Market research · Financial modeling or valuation · Investor introductions · Fundraising, legal or securities advice. Extra slides and extra revision rounds are quoted in writing before we start them.

Questions, answered.

Where does the technical detail go?+

In an appendix, so the main deck reads well for a generalist partner.

How much does a pitch deck cost here?+

A written Deck Audit is $1,500. Investor Finish, a design rebuild of up to 15 slides, is $3,500. Finish + Story, with the argument restructured, is $6,500. Raise Set, up to 30 slides with a one-pager and teaser, is $10,000.

How long does it take?+

Three business days for an audit, five for Investor Finish, eight for Finish + Story and twelve for Raise Set, counted from payment and a complete brief.

Is there a call?+

No. No package includes a call or meeting. You brief us in writing and comment in writing.

What do I need to send?+

Your draft deck in any editable format, or notes if you chose a package with writing, plus a few lines on who will read it and what you are asking for.

How do I pay?+

By card, through a secure payment link we send once scope and delivery date are confirmed in writing.

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Other categories

Pitch deck design for AI startups: what is yours, what it costs to run and why it lasts. We rebuild draft decks to investor standard. Fixed packages from $3,500.

Further reading

Sources we read when writing this page. General information only; not legal, tax or investment advice.

Have a draft? Send it today.

Choose a package, link your deck and write a few lines about who it is for. You get scope, a delivery date and a payment link in writing.

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AI Infrastructure Pitch Deck Design