Real estate · Acquisition deck
Acquisition decks for one property, one decision.
An acquisition deck has one job: show why this asset at this price is a good buy, and what happens after closing. Every slide either supports the price or explains the plan.
Fixed prices. No calls: you brief us in writing and comment in writing.
Slide 3
Priced against recent sales nearby
Illustration only. Any figures are invented for this sample slide.
Who reads it
Co-investors and equity partners deciding within a short window before closing, and lenders reviewing the same deal.
Turnaround
5 business days for a design rebuild; 3 business days for an audit.
How it differs
How an acquisition deck differs from a general pitch deck
A startup deck has months to persuade. An acquisition deck often has days, because the purchase contract sets a deposit date and a closing date. It argues one price for one asset, so comparable sales, in-place income and loan terms carry the case instead of vision or market size. Investors also want to know what is already at risk: the deposit, the inspection findings and the financing status. The plan after closing must be specific enough to price, line by line.
Slide by slide
What goes in an acquisition deck
- 01
Investment summary
Asset, price, equity required and closing date.
- 02
The property
Location, condition, tenants or units.
- 03
Price analysis
Price per unit or per square foot against comparable sales.
- 04
Income
In-place and projected net operating income, clearly labeled.
- 05
Business plan
What changes after closing, and when.
- 06
Financing
Loan terms in hand and debt service coverage.
- 07
Returns
Projected returns with assumptions stated.
- 08
Timeline to closing
Deposits, due diligence and closing dates.
The questions behind every slide
What readers of an acquisition deck ask
Each answer names the slide or document where it belongs. If a question has no home in your deck, the reader will ask it in writing, or stop reading.
- 1
Is the deposit still refundable?
The timeline slide should show which deposits are refundable, when the due diligence period ends and when the deposit goes hard.
- 2
What did the inspections and reports find?
Add a due diligence status line to the property slide: property condition report, environmental report and appraisal, each marked ordered, received or clear.
- 3
Is the loan new or assumed from the seller?
The financing slide should say which, with rate, term and maturity.
- 4
What is the going-in cap rate on in-place income?
Put it on the price analysis slide, calculated on income in place today, not projected income.
- 5
How do the trailing twelve months compare with the seller's figures?
The income slide should show the T12 beside the seller's pro forma and your underwriting, each labeled.
- 6
Why is the seller selling?
One line on the investment summary slide answers this, if you know and may share it.
- 7
What happens to my money if the deal does not close?
The timeline slide should state how investor funds are held before closing; the subscription documents your counsel prepares govern it.
- 8
What is reserved for the first year's work?
Show capital reserves and their planned use in the sources and uses on the financing slide.
Headline rewrites
Slide titles that say something.
A reader skims headlines first. A label tells them the topic; a sentence tells them the point. Bracketed figures are placeholders for your own numbers.
Before
Pricing
After
At $[X] per [unit or square foot], we pay less than [X] of [X] recent sales nearby
Before
Financing
After
A $[X]M loan at [X]% fixed keeps debt service coverage at [X]x
Before
Timeline
After
The deposit goes hard on [date], and we close on [date]
What we fix
Faults we see in acquisition deck drafts
No comparable sales to justify the price.
In-place and projected income on one chart without labels.
The closing deadline left unstated.
What you receive
Documents we produce
- Investor deck
- One-page deal summary
- Lender package layout
Every file is delivered editable, in PowerPoint, Google Slides or Keynote, with a PDF for sending. An acquisition deck rebuild starts at $3,500; the full Raise Set with one-pager and teaser is $10,000.
Format
Length, versions and appendix
- Length
- Commonly short, about 10 to 15 slides, because co-investors decide inside the due diligence window.
- Send-ahead version
- A PDF with the one-page deal summary, sent early in the due diligence period; the lender package goes separately.
- Presented version
- Price and timeline first, then the plan after closing. Keep the call short and leave the model for follow-up.
What belongs in the appendix
- Comparable sales table
- T12 and rent roll summary
- Third-party report summaries
- Loan term sheet summary
- Key dates from the purchase agreement
Before you send it
Acquisition deck checklist
- Every date matches the purchase and sale agreement.
- Deposit amounts and refundability are stated as of today.
- In-place and projected income are labeled on every chart.
- Each comparable sale shows its source and sale date.
- Loan terms match the latest term sheet.
- Third-party report status is current.
- Equity required is the same on every slide and on the one-pager.
- The commitment deadline and contact appear on the first and last slides.
Glossary
Terms used in an acquisition deck
- Purchase and sale agreement (PSA)
- The contract between buyer and seller that sets price, deposits, due diligence period and closing date.
- Hard deposit
- Earnest money that is no longer refundable, usually once the due diligence period ends.
- Due diligence period
- The window after signing when the buyer may inspect the property and, in many contracts, walk away.
- Going-in cap rate
- Net operating income in the first year divided by the purchase price.
- Debt yield
- Net operating income divided by the loan amount; lenders use it to size how much a property can borrow.
- T12
- The trailing twelve months of income and expenses, line by line.
Your written brief
What to send us for an acquisition deck
No call needed. Send what you have; missing items are listed in our written reply, and nothing is invented to fill a gap.
- 01Key dates and deposit terms from the purchase agreement
- 02Broker offering memorandum, if there is one
- 03T12 and current rent roll
- 04Comparable sales with sources
- 05Loan term sheet or letter of intent
- 06Status of inspection, environmental and appraisal reports
- 07Post-closing business plan and budget
- 08Sponsor biographies and track record
Packages
Four packages, fixed prices.
Deck Audit
$1,500
3 business days
A written verdict on the deck you have, before you send it to anyone.
- Slide-by-slide notes inside your file
- The fixes that matter most, in order
- Story, numbers and design, each assessed
- The investor questions your deck leaves open
One deck, up to 20 slides. No redesign included.
Choose Deck AuditInvestor Finish
$3,500
5 business days
Your draft, rebuilt to investor standard. Design only.
- Up to 15 slides rebuilt
- Charts redrawn from your data
- Your brand applied throughout
- One written revision round
- Editable PowerPoint, Google Slides or Keynote
Design only: your wording and slide order stay as they are.
Choose Investor FinishFinish + Story
$6,500
8 business days
We restructure the argument, rewrite the headlines, then rebuild the deck.
- Up to 20 slides
- Narrative restructured from your draft and notes
- Headlines rewritten as full-sentence points
- Send-ahead PDF version
- Two written revision rounds
We work from your facts. No market research or financial modeling.
Choose Finish + StoryRaise Set
$10,000
12 business days
Everything a raise needs, in one matching set.
- Up to 30 slides plus appendix
- Investor one-pager
- Short teaser version for cold outreach
- Three written revision rounds
- All source files
No investor introductions, fundraising or legal advice.
Choose Raise SetNot included in any package: Calls or meetings · Market research · Financial modeling or valuation · Investor introductions · Fundraising, legal or securities advice. Extra slides and extra revision rounds are quoted in writing before we start them.
Questions, answered.
How fast can an acquisition deck be finished?+
Investor Finish is five business days from payment and a complete brief.
Can you work from a broker's offering memorandum?+
Yes, as source material alongside your own underwriting.
How much does a pitch deck cost here?+
A written Deck Audit is $1,500. Investor Finish, a design rebuild of up to 15 slides, is $3,500. Finish + Story, with the argument restructured, is $6,500. Raise Set, up to 30 slides with a one-pager and teaser, is $10,000.
How long does it take?+
Three business days for an audit, five for Investor Finish, eight for Finish + Story and twelve for Raise Set, counted from payment and a complete brief.
Is there a call?+
No. No package includes a call or meeting. You brief us in writing and comment in writing.
What do I need to send?+
Your draft deck in any editable format, or notes if you chose a package with writing, plus a few lines on who will read it and what you are asking for.
How do I pay?+
By card, through a secure payment link we send once scope and delivery date are confirmed in writing.
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Further reading
Sources we read when writing this page. General information only; not legal, tax or investment advice.
Have a draft? Send it today.
Choose a package, link your deck and write a few lines about who it is for. You get scope, a delivery date and a payment link in writing.